Category Archives: F/W 2016

“Just a decade ago, if you weren’t featured in the mainstream Fashion Media you didn’t exist. But that’s over now, which is an amazing thing. In my early career, if a traditional fashion publication wasn’t interested in showing my work I simply didn’t exist, but now there are so many other ways to be visible and relevant. What’s also happening now is that designers make clothes for people as opposed to making them for a fashion show, which has always been my main preoccupation anyway. Obviously, as these clothes are much closer to reality, it also changes the general aesthetic of fashion. I have never understood the idea of creating clothes for a fashion show and then selling something different afterwards. Saint Laurent and Chanel were such important designers because they dressed people above anything else, and that is what is happening again now.” Read Lutz Huelle in conversation with Pedro Canicoba in MANY OF THEM Magazine